Shane Barker is a digital marketing consultant who specializes in influencer marketing, product launches, sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.
In this interview, Shane Barker talks about his journey into digital marketing and consulting and some of the challenges facing B2B brands when it comes to the effectiveness of influencer marketing. He also discusses the future of social media marketing and some tips on the smartest things startup brands and companies can do to establish their social media presence and invest in followers.