Are you excited about ChatGPT in marketing but not sure where to start? Crafting a great prompt is the first step to capitalizing on this powerful AI model trained tool. The best ChatGPT prompts for marketers are comprehensive, unambiguous, and contextualized.
What Are ChatGPT Prompts for Marketers?
OpenAI’s ChatGPT is a freely accessible tool. It utilizes natural language processing, or NLP, and an advanced AI system referred to as large language models. The technology extracts data from across the web, analyzes it, responds to searches, and meets content requests.
The responses offered by ChatGPT are authentic and unique. The output is customizable and extremely useful to B2B marketers who are responsible for full-funnel content delivery.
The tool is free, apart from a subscription-based version called ChatGPT Plus. It’s become so popular that a number of AI content tools like Cohesive, Writesonic, Copymatic, and others are built on top of ChatGPT and rely on ChatGPT prompts.
A set of words or sentences that help start a dialogue with the tool is known as a ChatGPT prompt.
This prompt can be a query, a declaration, or any other stimulus fostering creative thinking, contemplation, or engagement. For the purposes of B2B marketing, the best ChatGPT prompts will include clear instructions, qualifiers, a references or examples, the intended goal or platform, and a mention of what NOT to do.
7 Best ChatGPT Prompts for Marketers to Try Today
Without further ado, let’s dive right into the list of the best ChatGPT prompts marketers can use to simplify their work, reduce human reliance, and save costs:
1. Our current mission/vision is (current mission statement). Enhance it by adding these elements (your list of values) to make it clearer and more inspiring.
This helpful ChatGPT prompt will help enhance organizational goals and objectives. This specific activity, regardless of its apparent simplicity, requires a considerable amount of time. Whether you’re looking at starting things from scratch or altering existing content, getting help from ChatGPT will save you several hours of work. You can always collaborate with other stakeholders to improve upon the results.
2. Help me create a buyer persona for my (company type).
Understanding customer personality types is important because it acts as the bedrock for all your marketing and business initiatives. Describe your company in detail, including its title, product descriptions, geographical location, etc. Add as much information as practicable, including your company’s beliefs and product ideas, for ChatGPT to create a complete B2B buyer persona.
ChatGPT will return an extensive amount of data pertaining to a typical persona, including psychographics, demographics, spending patterns, areas of concern, and even customized marketing communications.
3. Write a long form post about (topic) in (word count) for a LinkedIn group for (niche).
With ChatGPT, writing compelling LinkedIn posts is effortless and easy to achieve. You may make use of this prompt to create interesting storylines, share market insights, or ask your connections meaningful questions. The best ChatGPT prompts for LinkedIn posts will incorporate entire articles or original content right inside the prompt itself to make the post more specific to your needs.
4. Create an eye-catching subject line for my (product) that specifically mentions the subscriber’s name and interests.
A subject line is the very first element that recipients of your email see. If it isn’t interesting and unique, your open rates will drop, resulting in low returns on investment for email marketing campaigns. This excellent ChatGPT prompt can help in subject line personalization so that the human-to-human connection with customers remains intact.
5. Generate (number) (creative/informative/data-driven/other) blog post ideas that will increase organic traffic to our website (URL).
Developing blog posts that ring true with your intended demographic is essential for garnering organic website traffic. ChatGPT can give you creative and pertinent blog post perspectives, which include titles, subsections, and key themes that will increase website traffic. This can be used to create a content strategy or even compose the entire post.
6. Write a social media influencer outreach email template to promote our product or service.
Businesses often partner with subject matter experts, prominent individuals, and other important individuals to advocate their products or brands through influencer marketing. As this is largely new ground in B2B marketing, getting started can be challenging.
ChatGPT can help by providing templates for effective email outreach programs for influencers and offering recommendations for customization, engagement, and call-to-action. Additionally, it can suggest techniques to identify relevant influencers and measure the efficacy of a campaign for influencer marketing. Remember that you still need to tweak this and tailor it for the influencer you’re looking to work with.
7. Write a (word count) blog post about the benefits of (product or service) and why our customers should choose us over our competitors.
ChatGPT can help create an engaging blog post that emphasizes a product’s or service’s distinctive advantages and why it is better than market competitors. This may influence prospective consumers to select the brand against other alternatives. This is one of the best ChatGPT prompt ideas to try, as every B2B company needs a pillar or cluster article that will act as a ready reference for readers, buyers, journalists, etc.
How to Write the Best ChatGPT Prompts for Your Company
When working with ChatGPT prompts, it is best to share as much information as possible. Offer any pertinent information or links that could assist the AI engine in responding to your request. For instance, if you are attempting to generate recommendations for a marketing email campaign, offer data like these:
- The sector, niche market, and area in which you operate
- Attention-grabbing offers, updates, or product news
- Samples of email content that succeeded in the past
A more specific prompt – that’s clear and unambiguous – will generate smarter, richer, and high-quality responses. When utilizing ChatGPT marketing prompts, stay away from generic or unclear queries that might result in a wide variety of vague responses.
Instead of asking, “What should I do for the next marketing campaign? “, it is wiser to ask, “What type of email campaign would be the most successful for a SaaS company focusing on C-level executives?”
Try telling ChatGPT what must be improved and why, as opposed to simply saying “Try again” for each unsatisfactory prompt response. For example, you could say, “Try again, but employ a more conversational tone.”
Bonus: 10 ChatGPT Prompts for Marketers to Experiment with
Now that you have developed a familiarity with ChatGPT and similar generative AI systems, you can play around with the conversational interface to determine which ChatGPT prompts work best for you. Here are 10 ideas for inspiration:
- Generate two webpage banners that promote our sale as described on (URL). Include information about the (product info).
- Craft a persuasive email asking our existing customers for feedback on their last interaction with our company.
- Acting as a social media marketing manager, craft a response to people writing negative things about (company’s) products on (platform name).
- Write 15 outlines for writing follow-up emails without sounding spammy.
- Generate a 30-second video ad script for (product/service) that highlights the company’s eco-friendly initiatives and green practices. These practices are (details).
- Craft a product description for (product details) that focuses on the business problems it solves and the value it brings to users, referring to this webpage for inspiration (URL).
- Write 3 call-to-action (CTA) texts for our landing page that motivate visitors to take the next step of (goal).
- Write an announcement email about the upcoming related to (offering), highlighting key details and benefits. The key details are (information). The benefits are (information).
- Compose a set of 10 optimized and attention-grabbing headlines for an article on (topic), incorporating the keywords (target keywords) while appealing to both search engines as well as human readers.
- Generative five subject lines and subheadings for a promotional email about our company’s upcoming event (information).
- Write a meta description within 160 characters for the blog post (title) or blog content (full content).
Wrapping Up
As generative AI continues to develop, marketers must think about whether ChatGPT is being used responsibly. If you ask the technology to simply “do that/this for me” and then just duplicate the content, you’re probably using it incorrectly. The most effective ChatGPT prompts can direct the AI model to create distinctive, personalized content or offer data for marketing purposes – that’s genuinely game-changing and revolutionary.
