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Leanplum and Amplitude Partner to Deliver Hyper-Targeted Mobile Campaigns
May 20, 2019
Dual Platform Analysis Enables Marketers to Tailor Behavior-Driven Campaigns for Radically Improved Engagement PRESS RELEASE: SAN FRANCISCO, CALIFORNIA: Leanplum, the leader in mobile marketing engagement…
How Automation Will Affect the Future of Sales
May 17, 2019
Technology has always impacted the business. Much of technology has either been created or adapted to help businesses in some way – from businesses being…
Account Based Marketing Tactics For Marketers in 2023
May 7, 2019
Account based marketing has been getting popularly accepted in recent times. It has been experiencing a resurgence among bloggers, vendors, and market research organizations. Hence,...
Best B2B Lead Generation Strategies to Implement in 2020
June 19, 2018
For a business to gain more customers, B2B lead generation strategies must be planned and implemented in order to attract them. This is the essential...
Modern Marketing Concepts: Characteristics and Benefits
February 19, 2018
This term places the priority on the consumer not making a profit. When a business uses modern marketing concepts, the must understand that they are...
Inbound Marketing Strategies to Drive your Business
January 19, 2018
Drive your business with a successful inbound marketing campaign. Inbound marketing helps drive a business, but only if it is done correctly. With a good…
6 Tips for an Effective Account-Based Marketing Strategy
October 23, 2017
What should marketers do to have a strong digital marketing strategy that targets specific accounts? Tips to implement an effective account based marketing strategy. Over…
4 Remarketing Practices that Boost Business Growth
October 11, 2017
Remarketing is still an excellent way to attract customers. Remarketing is the perfect strategy to increase conversion rates and re-attract potential customers. Remarketing strategies are…
Traditional Media vs. New Media: Which is Beneficial
October 10, 2017
When settling on an advertising strategy, what kind of media do you use? Do you stick with tried and true methods? Or are you more...
Big Data Analytics and The Future of Marketing & Sales
October 3, 2017
Big data analytics has a positive correlation with the future of marketing and sales. The Wild Potential of Big Data Big data analytics has been…
The Top 5 Customer Acquisition Strategies
September 22, 2017
In the race to be the best, it is important to have the support of customers. Here’s how to get it right. Important Tips to…
Why You Need a Scalable Digital Marketing Strategy
July 21, 2017
The recurring, and sometimes increasing, cost that a company faces involves customer acquisition. Companies spend hundreds of thousands of dollars on print media, television advertisements,…
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